What Kit Are Bournemouth Wearing Today? 2026/27 Kits Graded

Bournemouth changed supplier for 2026/27, moving from Umbro to hummel, and the first set under the new deal is noticeably more considered than the last few. All three shirts have a reason to exist.

The Home Shirt: B+

The red and black stripes, widened for a more classic proportion, with gold detailing on the collar, cuffs and hummel's chevrons, and a tonal pattern inside the red stripes built from the original 1936 Bournemouth crest. Widening the stripes is the right call, because the narrow versions of recent seasons turned into a muddy blur on television, and gold is a genuinely smart accent against red and black. The 1936 crest hidden in the stripe is the kind of detail that costs nothing and rewards the people who care.

Grade: B+

The Away Shirt: B

A purple base with a bold retro geometric pattern of zig-zags and diagonal lines, drawn straight from early nineties shirt design, on sale from July 30. Purple has no particular Bournemouth history and the nineties revival is the most crowded trend in kit design right now, so this could easily have been generic. It survives because the pattern is committed rather than half-hearted; a timid version of this shirt would have been worse than a loud one.

Grade: B

The Third Shirt: A-

An off-white base with navy applications and gold details, a navy polo collar, an embossed 'The Cherries' crest treatment and a subtle repeating cherry pattern, unveiled August 12. This is the best shirt in the wardrobe. Off-white with navy and gold is a restrained, expensive-looking combination that almost nobody in the league is using, the polo collar suits it, and building the graphic from the club's own nickname is a far better idea than another abstract print.

Grade: A-

Bournemouth's 2026/27 Wardrobe Grade

Who Makes AFC Bournemouth's Kits

hummel. Every shirt above is part of the hummel AFC Bournemouth 2026/27 range.

Frequently Asked Questions

What jersey are Bournemouth wearing today?

Same answer as the kit question above: the matchday block at the top of this page shows the expected Bournemouth jersey for their next fixture. In football the shirt is usually called a kit, but jersey and uniform mean the same thing here.

What is the Bournemouth uniform for the 2026/27 season?

Bournemouth have three uniforms for 2026/27: a home kit, an away kit and a third kit. Each one is described and graded on this page, and the matchday block tells you which of the three they are wearing next.

What kit are Bournemouth wearing today?

Bournemouth host Everton on Saturday, August 29, and the red and black striped home shirt is the expected kit. Everton’s royal blue contrasts cleanly, so neither club needs to change. We update this page as each matchweek is confirmed.

Who makes Bournemouth kits in 2026/27?

hummel. The club moved from Umbro to hummel for the 2026/27 season.

What is the pattern in the Bournemouth home shirt stripes?

A tonal graphic built from the original 1936 Bournemouth crest, set inside the red stripes.

What is the Bournemouth third kit?

An off-white shirt with navy and gold detailing, a navy polo collar, an embossed "The Cherries" crest treatment and a repeating cherry pattern.

The Bottom Line

The move to hummel has been good for Bournemouth. The home stripes are wider and read properly on television again, the gold accent is a smart addition to red and black, and the off-white third with navy, gold and a cherry motif is quietly one of the better third kits in the division. The purple nineties away is the weakest of the three but it commits, and committing is what saves that kind of shirt.